CVAP Identity

This project was done during a class at Concordia in 2012. Our task was to redesign the branding for the Concordia Volunteer Abroad Program (a student program that volunteers in Gulu, Uganda) in addition to marketing them. We chose to focus on a geurilla marketing campaign, placing objects (painted in CVAP's new identity colour) around Montreal with various facts about Uganda with them.

Done in collaboration with:
Catherine Bisaillon
Stephanie Soeudi
Danika Van der Rijst
Wesley Yendrys